Laurel Mercantile Co., co-owner HGTV stars Ben and Erin Napier, is selling a cherry butcher block under its flagship Scotsman Co. Ben revealed on Instagram that the product is being manufactured at a new plant in Laurel, Mississippi.
“This week, a dream came true for me and our company,” the “Home Town” host wrote on December 20, 2021. “We are manufacturing products in the center of Laurel. Less than two miles from my house, in a less luxurious part of town, a shuttered factory is back in full swing. ”
“The men and women who work in our factory are very proud of these things,” he added. This will provide jobs and improve neighborhoods. We’re still working through the issues, but it’s going to be huge, guys. ”
Butcher blocks range in price from $49.99 to $149.99 based on size.
Laurel Mercantile Co. was originally founded in 1901, closed in the 1930s, according to the store’s website. In December 2016, Napiers teamed up with two other couples to reopen the historic storefront. They have expanded with the opening of the Scotsman General Store and According to Dan Tri, a third store is under construction.
‘Home Town’ success has revived business in Laurel
The pair have become the faces of a small-town revival, ushering in a business boom in Erin’s hometown of Laurel, Mississippi thanks largely to the success of her “Home Town” franchise surname.
According to CBS News, in addition to their businesses, new shops and restaurants have also opened in once-empty facades.
Caroline Burks is the owner of one such store, Guild & Gentry. She told CBS News, “I joke with tourists that Laurel had a ten-year plan, but the gig helped compress that into three to four years.”
Guild & Gentry also has barber chairs. Ben told the store, “For me and my friends, the idea of having a shop downtown where we could go and get a haircut – nothing fancy, a regular men’s haircut. world – like a dream.”
As for why audiences are so invested in Napiers and their town, Erin told CBS News, “They feel invested in Laurel and the story here. And I think they see something universal that applies to where they come from. “
Napiers to help 6 new communities in ‘Home Town kick off’
Their flagship show has fueled many spin-offs, the latest being “Launch home city.“The new series will focus on six new communities: Buffalo, Wyoming; Cornwall, New York; Winslow, Arizona; LaGrange, Kentucky; Thomaston, Georgia and Minden, Louisiana.
“Erin and I have renovated more than 80 homes in Laurel for ‘Home Town,’ and we’ve seen how these improvements change the community for the better,” Ben told HGTV. “Now, with help from HGTV, we will continue what we started and help many smaller towns around the country.”
The pair will play a supporting role, this time starring some of HGTV’s biggest stars. They include Leslie Davis and Lyndsay Lamb of “Homes That Don’t Sell,” Brian and Mika Kleinschmidt of “100 Days of Dream Home,” Page Turner of “Fix My Flip,” Russell Holmes of “Renovation Impossible,” Joe Mazza of “Home Inspector Joe,” Nate Berkus and Jeremiah Brent of “The Nate and Jeremiah Home Project,” Ty Pennington of “Rock the Block,” “Jasmine Roth of “Help! I Wrecked My House” and Alison Victoria of “Windy City Rehab. ”
People will provide more information about towns and their inhabitants. “Home Town Takeover” is slated to premiere in 2022.
CONTINUE READING: Erin & Ben Napier Reveal Why They Work Well Together
https://heavy.com/entertainment/hgtv/home-town-ben-napier-factory-laurel/ Ben Napier Shares Company Update: ‘Dream Come True’