Coca-Cola’s “alive” new Dreamworld flavor explores what a “dream” tastes like

Global beverage maker Coca-Cola has promised something “surreal” with its latest creative flavor. The fantasy flavor is called Dreamworld and the company claims it’s designed to taste like your dreams!

The firms starlight Aroma should “evoke the feeling of a cold journey into space”. In this context, Dreamworld doesn’t seem too far-fetched for a name – and it certainly gets netizens talking!

London, UK – January 17, 2015: Glass bottles of Coca Cola for sale in a wooden barrel at Borough Market, London, UK. Borough Market is a wholesale and retail food market in Southwark, Central London, England. It is one of the largest and oldest food markets in London and sells a wide range of food from around the world. Color image with plenty of room for copy space.

Cola-Cola claims Dreamworld ‘tastes like the subconscious’

Coca-Cola has made the otherworldly claim that Dreamworld will taste like “dreams and the subconscious.”

Alessandra Cascino, Creative and Shopper Program Director for Coca-Cola’s North America operating unit, said in a press release: “Dreamworld harnesses Generation Z’s passion for the infinite potential of the mind by exploring what a dream tastes like.”

Casciino added that Dreamworld would provoke “discovery and debate among consumers.”

Referring to the earlier creative take on Starlight, Chase Abraham, senior creative strategy manager alongside Cascino, asserted, “Starlight shed light on the idea of ​​escapism and the infinite, out-of-this-world possibilities of space.

“Dreamworld flips that script by inviting fans to look within and contemplate the infinite possibilities of the mind.”

When and where to get the Dreamworld flavor of Coca-Cola

Coca-Cola’s new “Playfully Vibrant” Dreamworld flavor will be available August 15 in the US and Canada.

In the US, Dreamworld will be available in 20 ounce bottles and multipacks containing 7.5 ounce mini cans and in Canada in 500ml bottles and multipacks containing 300ml bottles.

Twitter reacts to latest Coca-Cola flavor

From a journey into outer space to a deep exploration within, Twitter users have a lot to say about Coca-Cola’s new fantasy flavored adventure.

A user wondered: “A new cola flavor called Dreamworld that ‘unlocks the infinite potential of the mind by exploring what a dream tastes like’. Is that stuff laced with psychedelics?”

“Coca-Cola is moving into limited special flavors and launching a new one on Monday: Coca-Cola Dreamworld. How does it taste? Dreams? The good ones? Bad?”, a second user Posted.

A third wrote:

In other news, Blueface and Jaidyn welcome Alexis’ baby number two amid Chrisean Rock drama

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Zack Zwiezen

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