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David Zaslav wants to distinguish CNN from “Advocacy Networks”.

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David Zaslav, chief executive of Warner Bros. Discovery Inc., told employees he wanted CNN to focus on maximizing its impact, not profitability, and to differentiate itself from a cable news industry that he believes is characterized by “advocacy networks “ will be dominated.

In an hour-long interview with Oprah Winfrey Thursday at a theater on Warner Bros. premises in Burbank, California, which was streamed to employees around the world, Mr. Zaslav laid out his vision for the company he led days ago AT&T Inc. spun off its WarnerMedia division and merged Discovery with it. The merger created a media giant that owns Warner Bros. film studio and cable channels HBO, CNN, TNT, Food Network and HGTV.

https://www.wsj.com/articles/david-zaslav-wants-to-distinguish-cnn-from-advocacy-networks-11649973021?mod=pls_whats_news_us_business_f David Zaslav wants to distinguish CNN from “Advocacy Networks”.

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