To cancel or not to cancel. That is the question.
In recent years, Netflix has taken a lot from its fans, who can’t help but question the platform’s decision to cancel some of their favorite shows, even if they’re critically well-received.
Recently, Netflix co-CEOs Ted Sarandos and Greg Peters spoke about this issue while reaching out to co-founder Reed Hastings, who is stepping down as co-CEO. In an interview with Bloomberg, they answer a question about people’s outrage at the cancellation of shows on the platform, with Sarandos explaining:
“We have never canceled a successful show. Many of these shows were well-intentioned but appealed to very small audiences with very large budgets. The key is that you need to be able to speak to a small audience on a small budget and to a large audience on a large budget. If you do this well, you can do this forever.”
While this may not resonate with everyone, the statement makes sense as it suggests the platform is doubling down on titles like Knives Out or Seasons of Wednesday (big audiences with big budgets) while deciding to launch some other pricey shows like canceling 1899 ‘t produce nearly the same following.
Although in the beginning Netflix made a point of producing prestige TV shows like Orange is the New Black, House of Cards or BoJack Horseman, it seems that the brand is now successful and well established, its strategy follows an audience-oriented one , more familiar way .
https://twinfinite.net/2023/01/netflix-ceo-says-theyve-never-canceled-a-successful-show/ Netflix CEO says they’ve ‘never canceled a successful show’