TaylorMade celebrates history with the British Open 2023 gear collection

As golf fans gear up for the last major men’s championship of the year – the Open Championship – gear junkies can celebrate once again as TaylorMade brings the story of the moment to life with its latest collection of limited-edition gear.

With the 151st game of The Open being held at the Royal Liverpool, aka Hoylake, there is much to celebrate, from victories to local sporting history outside of golf. let’s dive in

staff bag

The first thing that catches your eye is the bright yellow baton pouch, which is a nod to the famous scoreboards the R&A uses to display its results and, as always, to congratulate the Golf Champion of the Year.

Something very special about the large sidewalls is that Taylormade’s designers have used two different typefaces in honor of local football clubs Everton and Liverpool, who play in the annual Merseyside direct derby match. It is the longest-running derby game in England, having been played annually since 1962.

The raised wave pattern symbolizes the Mercy River, which separates the Wirral Peninsula from mainland Britain, where Royal Liverpool resides on the north-west corner.

Another camouflaged message in the golf bag’s design is the ‘Kingsway’ and ‘Queensway’ markings above the umbrella pockets for the aptly named tunnels that connect the mainland to the peninsula.

Finally, the numbers 270 and 271 represent previous wins at Hoylake by TaylorMade employees Tiger Woods in 2006 and Rory McIlroy in 2014.

Price: $599

cases, accessories and balls

As with the club bag, themes are carried over to the club covers, with the putter covers also representing the famous scoreboard and the green driver and fairway wood covers representing the starter’s clock at first tee.

Price: Driver: $59.99 Fairway, rescue and putter covers: $49.99

TaylorMade also offers the TP5 golf balls with Clock Pix graphics in a matching yellow box.

The pix TP5 and TP5X golf balls are $59.99 per dozen.

TaylorMade TP5X golf balls

$47.99

The all-new TP5/TP5x is engineered to be better than your current ball. It’s that simple. Make the switch and see for yourself.

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Availability

If you’re looking for this British Open gear, hurry. It’s only available at TaylorMadegolf.com, and once it’s gone, it’s gone.

Looking to overhaul your bag for 2023? Find the right location near you at the industry leader True spec golf. For more on the latest equipment news and information, check out our latest Fully Equipment podcast below.

Golf.com Editor

Ryan Barath is GOLF Magazine and Senior Gear Editor at GOLF.com. He has an extensive background in club fitting and construction with over 20 years of experience working with golfers of all skill levels including PGA Tour players. Before joining the team, he was senior content strategist for Tour Experience Golf in Toronto, Canada.