If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter may receive an affiliate commission.
Amazon Prime Day is back…ish.
Amazon Prime members have a second chance to score some great discounts and deals this year as the site announces its first-ever Amazon Prime Big Deal Day event. First teased by Doug Herrington, CEO of Worldwide Amazon Stores LinkedIn This summer, the newly named Prime Big Deal Days event will take place on October 10th and 11th, with millions of deals across all of Amazon’s top categories.
Check out the latest offers and live sales from Prime Big Deal Deals here
The shopping event is expected to be similar to last year’s so-called Prime Early Access Sale (aka “Prime Day 2”) with 48 hours of deals. Herrington says the Prime Big Deal Day event will take place in 19 countries, including Australia, Canada, the US and the UK, and Amazon says the event is intended to “give our Prime members access to exclusive early bird discounts this season.” .
Here’s what we know so far about Amazon’s second Prime Day event of 2023 and what you can expect from Prime Big Deal Day.
Is there a second Amazon Prime Day for 2023?
Yes, the rumors are true: Amazon has announced a second Prime Day-type shopping event for 2023. The new Prime Big Deal Day begins on Tuesday, October 10th at 3pm ET and runs through the end of Wednesday, October 11th.
Similar to last year’s second Prime Day, dubbed the Prime Early Access Sale, Prime Big Deal Days are a great opportunity to get a head start on your holiday shopping and get products in stock (and on sale) before the Black Friday rush ) to get .
Do you have to be a Prime member to shop on Prime Big Deal Day?
The short answer: yes. While Amazon offers thousands of deals online every day, the best deals are reserved for Prime members.
30-day free trial of Amazon Prime
Not an Amazon Prime member? This link will give you a 30-day free trial to try out the service. You can use the free trial to shop the Prime Big Deal Day offers and then cancel at any time.
Best Prime Big Deal Day Sales, Offers
Amazon expects the best deals on Dyson products this year (including its hair care devices, stick vacuums and air purifiers); Sony (headphones and televisions); Barbie; SharkNinja (hair styling tools and vacuum cleaners); iRobot (maker of the popular Roomba robot vacuum cleaners); LG, Peloton and Jabra, to name a few.
Dyson V8 cordless vacuum cleaner
Shark FlexStyle hair dryer multi-styler
iRobot Roomba i3 EVO
Original Peloton bike
Jabra Elite 7 Active wireless earbuds
Last year’s top deals included discounts on top brands like Adidas and New Balance, as well as Amazon’s lowest prices of the year on beauty brands like Caudalie (Amazon is the French brand’s official retail partner), Murad and Philips Sonicare, maker of its best-selling brands rechargeable Sonicare toothbrushes and the popular “Power Flosser”.
Philips Sonicare 4100 Power toothbrush
Expect a slew of fall Prime Day deals from Amazon’s luxury and premium beauty division, which includes brands like Drunk Elephant, K-beauty classic Laneige, Kerastase, Sunday Riley, in addition to the aforementioned brands like Caudalie and Murad , Creed and others leads. In the premium beauty section, you’ll also find deals on celebrity-approved skincare (like KNOW Beauty by Vanessa Hudgens) and must-have collaborations, like the OPI x Barbie collection.
Caudalie Beauty Elixir Facial Spray
Murad Rapid Dark Spot Correcting Serum
LANEIGE Lip Sleeping Mask – Vanilla
RMS Beauty Liplights cream lip gloss
Toys and games will be heavily discounted – just in time for Christmas presents. Amazon’s second Prime Day features top deals from brands like Hasbro, LEGO and Disney, as well as the biggest discounts of the year on popular toys like Squishmallows.
Amazon also typically offers deals on streaming channels, which you can access through its Prime Video and Prime Channels hub.
And almost all of Amazon’s Alexa-enabled devices are expected to go on sale, including Fire TVs, Echo smart speakers and Fire TV Sticks. The best Prime deal we saw last year was 80 percent off select Fire TV smart TVs, with many models available under $100.
This year’s Fire TV sales include a Fire TV 32-inch 2-Series smart TV for $129 and a massive Fire TV 65-inch Omni Series 4K UHD for just $599.
INSIGNIA Smart HD 720p Fire TV
This year, expect Prime Day deals of up to 65% on eero Pro mesh Wi-Fi systems; up to 45% on select Echo packages; and up to 30% on select Kindle e-reader bundles, including the Kindle Paperwhite Kids Essentials bundle and the Kindle Scribe Essentials bundle.
Kindle (2022 release)
While the full list of Prime Big Deal Day deals and discounts hasn’t been released yet, a number of products are already discounted online. While we wait for the second Prime Day, you can see all of Amazon’s daily deals here. And bookmark this page for more details and offers from Prime Big Deal Day as the October date approaches.