TilTok’s blush trend is the prettiest new way to get a healthy-looking blush

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For a long time, especially in the 80s, it was all about blush on the cheeks. To smile!, we were told back in the ’90s when we applied just a small amount of product directly to our cheeks. In the last few years everything has revolved around them Elevator, with tons of blush higher up the face – literally up to the earphones – to give the illusion of a facelift. That was seriously dramatic. Now the blush trend is changing again — just ask TikTokers.

This time blush should look more natural. It’s not as subtle as the ’90s blush — and the placement is different — but it’s not as dramatic as the lifted blush we tried last year. Now it’s all about looking like you’re sunburned. Of course we never Getting sunburned from wearing sunscreen every day, right? Just as we fake tans these days, we can fake the look of a little too much sun on our face.

Los Angeles-based makeup artist Courtney Hart showed us on TikTok how to do this “it-girl” blush trend. Of course, Hailey Bieber is nailing this look.

“This blush trend is everywhere right now,” she says in her video. “The kind of flushed, fake sunburn look. I’m going to show you exactly how to do it using my current favorite blush.” She loves MAC’s Glow Play Blush in Blush Please ($31 at Ulta), which is currently sold out, but there are so many other pretty color options to choose from.

“This look sits really high on the cheekbone,” she says, using an It Cosmetics brush. “Honestly, I think the reason it’s so popular and it looks so cute is because of course we blush here when we go jogging or something. It mimics natural sunlight.” She also applies the color down the bridge of her nose. Don’t forget to “fade it out so there aren’t any hard edges,” she adds.

Other TikTokers, like @thegingermakeupartist, have tried the new blush trend and got really nice results. She used cream blush instead: Charlotte Tilbury Pillow Talk Lip & Cheek Glow in Color of Passion ($40 at Charlotte Tilbury). We also saw that Freck Beauty Cheekslime Blush + Lip Tint with Plant Collagen ($22 at Sephora) fits this trend really well. However you do it, it’s all about getting that natural-looking “W” shape on your cheeks and nose, where you usually get sun hits.

We love this direction towards natural looking skin – with sparkling eye makeup, of course.

STYLECASTER | Ashley Benson Interview TilTok’s blush trend is the prettiest new way to get a healthy-looking blush

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