Fox Sports drew a record crowd at a group stage match of the Women’s World Cup on Wednesday night.
The US team’s 1-1 draw with the Netherlands was watched by an average of 6.43 million viewers on Fox, making it the most-watched group stage match of any Women’s World Cup in the United States (with the caveat that this year’s tournament is the first to drop out). of house inspections in the Nielsen average). The previous record was 5.34 million viewers for US Chile in 2019. The US women’s first game of the year is in third place with 5.26 million viewers.
Viewers on Wednesday number nearly 197,000 streaming viewers, a high for a group game on Fox. In addition, a Spanish-language program on Telemundo and Universo averaged approximately 1.17 million viewers, for a total of 7.59 million viewers (excluding streaming of Telemundo’s coverage of Peacock).
The match between USA and Netherlands also ranks seventh among all matches of the Women’s World Cup in the United States.
However, the USWNT’s third group game is unlikely to reach these heights: Due to the large time difference between the USA and host countries Australia and New Zealand, it is scheduled to start on August 1 at 3 p.m. ET/midnight PT.
The early returns for the USWNT reflect the wins Fox Sports had for the 2022 Men’s World Championship, which saw the US men return to competition. USMNT’s group stage games drew an average viewership of 11.71 million, the highest number ever on English-language television and a 10 percent increase in viewership compared to 2014 (the USA missed the 2018 World Cup).